Guide to Visiting the Custard Factory in Digbeth, Birmingham

Things to Do and See in Digbeth: Independent Places & Hidden Gems

For those new to living in Birmingham, Digbeth is a must-see location in the heart of the city's industrial landscape. This unique creative hub near the Bullring is renowned for its vibrant and intricate street art that adorns every corner of this eastern central neighbourhood.

Beyond its visual attraction, Digbeth also boasts a collection of independent cafes, restaurants, and shops that offer a distinctive and authentic experience. From vintage clothing boutiques to quirky homeware stores, visitors always find a diverse array of shops in this lively community.

The Custard Factory is a particularly popular destination so it's no surprise that it is one of the many reasons why visitors flock to Birmingham, highlighting the unique character of the city. To fully experience the appeal of Digbeth, there are countless things to do in this must-visit landmark, and as a local, I'm happy to share some of the highlights, so keep on reading if you’re planning a visit.

History of Digbeth

Digbeth is a neighbourhood steeped in a rich industrial heritage and diverse architecture. Its intriguing tapestry of history and innovation intermingles the past seamlessly with the present. Birmingham's oldest building, the Old Crown Pub, dating back to the Saxon era, still stands tall, providing a tangible link to the city's distant past.

However, the local historical significance extends far beyond its medieval architecture. During the Industrial Revolution, Digbeth housed several large industrial complexes, including the Typhoo Tea factory, which introduced a new era of industry to the area. This factory's fragrant tea production made it a household name, and its site now stands as a symbol of Digbeth's industrial past.

Also being home to the iconic Bird’s Custard is another nod to Birmingham's industrious history, now reborn as the Custard Factory, an artistic hub that nurtures the creative talent of the present while echoing its past. Adding to the region's unique urban landscape are the canal systems crossing the river Rea and towering viaducts, reflecting Digbeth's historical importance as a significant transportation hub in the city's industrial past. If you’re a fan of the Peaky Blinders, I’m sure you know how the canals helped to build the West Midlands into what it is now.

Sources suggest that The Rainbow Pub in Birmingham has ties to the notorious Peaky Blinders gang. An incident occurred in the 1890s where a patron was provoked by a member of the gang within the establishment and subsequently attacked under the nearby industrial viaduct. Today, The Rainbow pub has become a popular destination for those seeking vegan cuisine, live music, and an outdoor beer garden in Birmingham. The venue has undergone an impressive renovation, retaining its beautiful historical character while incorporating modern updates.

Digbeth's history is as vibrant and diverse as the district itself, a blend of ancient, industrial, and modern elements. Each street, building, and canal stands as a testament to the area's rich historical roots, providing an exclusive backdrop to the thriving creativity and innovation we see today.

The Custard Factory's Origins

The name of Digbeth's Custard Factory is a nod to the former Bird's Custard factory that once stood on the site. The original factory was the brainchild of Alfred Bird, who created the recipe for eggless custard in 1837. The recipe was crafted specifically for Bird's wife, who had dietary restrictions.

The success of Bird's Custard turned the factory into a bustling epicentre of production until 1963 when custard production ceased. However, the factory underwent a remarkable transformation and emerged as the vibrant and creative sanctuary we see today. The echoes of its past life add a unique charm to the Custard Factory's atmosphere, reminding visitors of its sweet beginnings.

What to Do and See at the Custard Factory

The Custard Factory serves as a hub of creativity, offering a plethora of intriguing sights and experiences curated by those who have played a part in shaping its identity. Its founder, Bennie Gray, infused the former Bird's Custard factory with his unique charm, evident in the iconic lake nestled amidst the urban surroundings, serving as a bearing testament to Digbeth's vibrant soul.

As you traverse the grounds, marvel at the towering Green Man sculpture and the impressive steel dragon gracing the exterior wall, both masterpieces by artist Tawny Gray, which embody the Custard Factory's creative spirit.

Ensure to peek inside the Zellig building while exploring the Custard Factory, where you'll be spellbound by the Falling Figures sculpture. The sculpture is housed within historic walls that offer diverse creative office spaces. The Custard Factory also provides a range of exploration and discovery opportunities, from admiring artwork to shopping at unique boutiques and indulging in independent food and drink offerings.

Why Digbeth is a Vibrant Hub for Creative Industries

Thanks to the visionary Bennie Gray, Digbeth has become a thriving hotbed for the creative industries. Whether it's the captivating street art adorning the walls or the vibrant buzz of startups in coworking spaces, creativity is deeply ingrained in Digbeth's DNA. This creative energy is fuelled by the unique synergy of historical roots and an innovative mindset.

With a host of imaginative enterprises, including digital marketing agencies and art studios, the area has created an environment that fosters innovation and nurtures talent. The collective spirit of creativity, along with the district's rich history and diverse culture, gives Digbeth a distinct edge.

The Custard Factory provides a fertile ground for creatives to grow, featuring inspiring spaces and a supportive community. The Digbeth Arts Market and other local initiatives further enhance the area's creative atmosphere, showcasing its talented artists and makers. So, it is more than just a hub, Digbeth is an incubator for the creative industries.

Touring Digbeth's Street Art Graffiti Spots

Digbeth offers a vibrant hub of street art that boasts an outdoor gallery showcasing stunning murals and intricate graffiti designs. Each artwork tells its own unique story, inviting you to explore the rich history and cultural fabric of this creative quarter. To gain a deeper appreciation of the artistry on show, take a guided street art tour and discover the stories and techniques behind each mural.

To journey through Digbeth's urban landscape and admire its graffiti hotspots. Start at the back of the Custard Factory, where vivid murals adorn the walls that border the river Rea and take a walk across the bridge for more hidden gems. Continue your urban exploration and make your way to Floodgate Street, where attractive designs inject energy into the cityscape.

At Trinity Street car park, immerse yourself in the countless creative expressions that adorn the canvas. Gibb Street and Heath Mill Lane boast a spectacular display of colourful and thought-provoking artwork. Bordesley Street is also a must-visit spot, with an impressive collection of artistic works adorning the walls. And don't forget to explore High Street Deritend, near the South & City College Birmingham, for even more works of art.

Each of these graffiti hotspots is a testament to Digbeth's dynamic creative energy and showcases the incredible talents of both local and international street artists.

Events and Festivals at the Custard Factory

In Digbeth, boredom is simply not an option, thanks to an ever-changing roll of events and festivals. These fun Birmingham events provide visitors with a chance to see the best of Digbeth's lively community. For those who love all things retro, the vintage markets offer a delightful trip down memory lane, filled with rare second-hand garments.

Foodies will enjoy the variety of dishes available at the food fairs, with each vendor offering alluring tastes from across the globe, a personal favourite of mine is the Coffee Festival. Music lovers, meanwhile, will have their toes tapping to the beat at the numerous music festivals hosted here, especially during the summer when the live DJs utilise the industrial viaducts as a backdrop and create an open-air arena.

These events serve as a celebration of Digbeth's creative energy, a tribute to its culture and history. Whether you're a lover of art and culture, a foodie, or simply looking to soak up the energetic atmosphere of the area, there's something for everyone to fully immerse themselves in the local vibrant culture.

Where to Go for Entertainment in Digbeth

Digbeth is a bustling hub for leisure activities in Birmingham that caters to entertainment seekers. One of the top attractions is the Rainbow Venues, a dynamic and multi-faceted event complex known for its exhilarating nightlife. To indulge in Digbeth's gastronomic scene, head to Digbeth Dining Club for attractive street food and live music for a memorable evening.

XOYO's venue on Lower Trinity St offers an unmissable experience of vibrant music performances that are sure to keep you dancing. If you're looking for some playful amusement, Golf Fang Birmingham presents a quirky spin on traditional golf, while the NQ64 arcade bar offers a retro haven for gamers. To catch indie films and cult classics in an intimate setting, visit The Mockingbird Cinema. Entertainment is an integral part of Digbeth's lively spirit, so embrace it and let the diverse array of entertainment options keep you entertained!

Food and Drink Places in Digbeth

As the go-to destination for independent coffee in Birmingham, the area boasts a diverse and creative food and drink scene that's sure to impress. Start your culinary journey at Baked in Brick, where the wood-fired pizzas are nothing short of heavenly. This award-winning street food outlet is known for serving delicious fare. For those who crave juicy burgers, head to the Original Patty Men, whose locally sourced ingredients and innovative flavours have earned them a loyal fan base and rave reviews.

Plant-based foodies will be pleased to know that Digbeth is home to BA-HA, a vibrant eatery that offers a mouth-watering selection of dirty vegan street food-style dishes. The vegan cuisine on offer here proves that plant-based food can be just as flavoursome as its meat-based counterparts. Opposite where the Custard Factory pond previously laid, Kanteen is the perfect spot for Brunch in Birmingham. With a varied menu of breakfast and lunch dishes, this welcoming establishment is ideal for a leisurely meal.

A visit to the Warehouse Cafe is a must for any foodie. This vegetarian and vegan restaurant in Birmingham champions local produce and is renowned for its warm atmosphere and attractive dishes. And if you're in the mood for cocktails, make your way to Birdies Bar, a hidden gem that serves an array of inventive cocktails in Birmingham. From robust coffees to delightful dining experiences, Digbeth's food and drink scene is a treasure trove waiting to be explored.

Places For Independent Shopping in Digbeth

Digbeth is a haven for shoppers looking for something unique. Boasting a plethora of independent retailers, this is undoubtedly the ultimate shopping destination in Birmingham for buying one-of-a-kind items.

For fashion-forward vintage lovers, Cow Vintage is the perfect place to find retro styles. If you're looking for something truly rare and exceptional, the Dark Bull Vintage store is a must-visit. For an elegant collection of Japanese kimonos and oriental accessories, Retro Kimono, situated in the Red Brick Market on Floodgate St, is a gem worth discovering among all the other great range of vendors.

Ridding & Wynn's store, specialising in antiques and collectables, offers an impressive collection of eclectic items, each with a story to tell. And, for skateboarding enthusiasts, Ideal Skateboard Supply is the go-to place for all your skateboarding gear and accessories, and even skateboard lessons to help you improve your skills and confidence on the board.

Each store in Digbeth offers a unique and individual shopping experience, reflecting the vibrant and creative spirit of the district. Independent businesses have the potential to thrive here, offering a more personal, authentic, and unique shopping experience than the usual high street offerings.

To conclude

Digbeth is a vibrant hub that combines history, culture, creativity, and innovation to offer visitors a truly unique experience. From immersing oneself in the rich heritage sights to admiring the vibrant street art scene and indulging in delicious independent food, there's no shortage of things to do in this area. The antique homewares and vintage clothing stores that can be found in this unique shopping place are a definite highlight making the Custard Factory a must-visit spot for anyone visiting Birmingham.

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